Click here to download the PDF ad featuring Calpernia Addams and PFLAG!
For Immediate Release
May 19, 2008
Contact: Steve Ralls
(202) 467-8180, ext. 214 / email@example.com
PFLAG Launches New Ad Campaign with Calpernia Addams, Highlighting Organization’s Commitment to the Transgender Community
‘This is Our Love Story’ Campaign Will Debut This Summer
Washington, DC – Parents, Families and Friends of Lesbians and Gays (PFLAG) announced today that it will debut a new ad campaign this summer featuring transgender actress and activist Calpernia Addams. The campaign, titled This Is Our Love Story, highlights PFLAG’s long-time commitment to the transgender community and urges supporters to help “transform the movement” by joining the organization’s work for transgender rights. Ads will begin appearing in pride guides this summer, and will be featured, through in-kind advertising from supporting publications, in other outlets over the coming months.
“We are so proud to have Calpernia working with PFLAG as we move equality forward for our friends, family and allies in the transgender community,” said Jody M. Huckaby, PFLAG’s executive director. “Calpernia has been tireless in her efforts to educate the larger community about the importance of fully including transgender people in our fight for equality. PFLAG has never wavered in our commitment to the transgender community, and our partnership with Calpernia underscores our deep commitment to transgender issues and our recognition that transgender people have always been a part of our families.”
Addams, who starred in LOGO’s Trans American Love Story and was the subject of the Showtime film Soldier’s Girl, is also a decorated war veteran and a long-time advocate for transgender rights. She also appeared in the Academy Award-nominated film TransAmerica and on the hit television series Deadwood and CSI. She is also the manager, along with Andrea James, of Deep Stealth Productions, producing media with an awareness of the truth and value of trans people's contributions to society. Deep Stealth's Valentine’s Day 2004 benefit production of The Vagina Monologues was a sold-out success in Hollywood under the direct support of playwright Eve Ensler and mentor Jane Fonda.
“I am grateful to PFLAG for their deep commitment to the transgender community and excited about the opportunity to educate our community about PFLAG’s important work on behalf of transgender Americans,” Addams said. “PFLAG was the first national LGBT organization to include transgender people in its mission statement, and has adopted a landmark policy to only support legislation that includes the transgender community. They are a champion for equality and an irreplaceable ally for transgender people. Their love story with our community is long and significant, and I am proud to help them tell it through this remarkable campaign.”
Addams announced the partnership today at http://www.calpernia.com/. A PFLAG website, titled Transform the Movement, will also be launched later this summer, in conjunction with the campaign, at www.pflag.org. The site, like the campaign, will highlight PFLAG’s work in the community and showcase the stories of transgender people who have worked with PFLAG on equality issues.
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PFLAG promotes the health and well-being of gay, lesbian, bisexual and transgender persons, their families and friends through: support, to cope with an adverse society; education, to enlighten an ill-informed public; and advocacy, to end discrimination and to secure equal civil rights. Parents, Families and Friends of Lesbians and Gays provides opportunity for dialogue about sexual orientation and gender identity, and acts to create a society that is healthy and respectful of human diversity. For more information, visit www.pflag.org.